Saturday 6 November 2010

Lecture 3 - Reading Signs

This lecture i found really interesting. We learnt about semiotics. I found arbitrary + iconic and connotation + denotation very interesting. I even used these forms of semiotics to do my essay.

The closer a sign is to what it represents then it is iconic. For example a photograph is very iconic. The opposite to this is arbitrary which is how far away the sign is to what it represents for instance a scribbled down drawing of someone is arbitrary, unless the scribble is uncanny to the person it represents. Iconic and Arbitrary is typically a scale in which to see the sign. For example in the first Legend of Zelda game, all the people where pixel squares put together to make a basic representation of a person, this would be on the arbitrary half of the scale. However modern day legend of Zelda games they use CGI animation for any cut scenes and the game graphics have improved massively making them more realistic and life like making it more iconic.


Arbitrary-------------------------------------|-------------------------------------Iconic








 
The sign itself is denotation. For instance a poster of Rocky, that’s a basic denotation, however connotation is what it mean, what the poster could suggest. The poster for instance could be Rocky holding his hands in the air, the connotation here could suggest victory/triumph. So by seeing this clear poster of Rocky by the way it connotes you can get a suggestion of what the film is like.

No comments:

Post a Comment